Setting Goals And Objectives

2.1 Planning and Goal setting are essential parts of every business. A Plan of Action must be established so that work effort and resources are directed in a controlled and coordinated manner towards the accomplishment of these Goals and Objectives. 2.2 A good business plan establishes Goals and Objectives to be reached. Good managers direct their personnel. They manage their business every day without losing sight of their Goals and Objectives. They make decisions and changes as required to keep the business progressing toward present goals. With Goals and Objectives set, the manager can now Anticipate versus React to events, he remains in control.